(Last Updated On: )
Nikocado Avocado is a popular food blogger from America who is known for his popular mukbangs in which he cooks vegan food in front of an audience. His real name is Nicholas Perry. He has an estimated net worth of around $6.7 million. His content is mainly him eating vegan meals on camera accompanied by his pet bird. He uploads new videos every day and has currently ventured away from vegan diets into trying out meat plus dairy foods.
How Much Money Does Nikocado Avocado Earn On YouTube?
The channel has over 3.5 million subscribers as of 2024 and has accumulated over 800 million views so far. It is able to get an average of 100,000 views per day (approximately 50% of the views are from Shorts) from different sources. This should generate an estimated revenue of around $400 per day ($140,000 a year) from the ads that appear on the videos.
Nikocado has a second channel MoreNikocado with over 1.5 million subscribers as of 2024 and has accumulated over 500 million views so far. It is able to get an average of 80,000 views per day (approximately 50% of the views are from Shorts) which should generate an estimated revenue of $300 per day ($100,000 a year).
His third channel Nikocado Avocado 3 with over 1 million subscribers and has accumulated over 250 million views. It is able to get an average of 60,000 views per day from different sources. This should generate an estimated revenue of $480 per day ($175,000 a year).
YouTube content creators based in the US, UK, Canada and Australia generally get paid $2 – $12 per 1000 monetized views after YouTube takes its cut. Monetized views usually range from 40% – 80% of the total views. All these are influenced by several factors like the device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisem*nt, ad engagement, type of content, etc.
The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view. There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.
Apart from ads, YouTube content creators also generate extra income from other methods such as YouTube Premium, Superchats & Superstickers, Super Thanks, Channel Membership and Shopping.
YouTube Premium viewers pay a monthly fee to view premium content on YouTube and watch videos without ads. Here, content creators get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Super Chat and Super Sticker are used by fans to connect with creators during live streams and premiers. When one buys a Super Chat, their comment is highlighted within the live chat while the Super Stickers get an animated image that surfaces in live chat. Super Thanks lets creators earn revenue from viewers who want to show extra gratitude for their videos. Fans can buy a one-time animation and get to post a distinct, colorful, and customizable comment in the video’s comment section.
Shopping allows eligible creators to connect their stores to YouTube to feature their own products.
YouTube Shorts generate revenue in a different way as compared to traditional videos. The revenue from ads appearing between Shorts will be pooled together then a portion of the total revenue will be allocated to a Creator Pool. Eligible creators will be paid based on their share of total views.
General Expenses
Content creators incur a wide variety of expenses to create their content. These can include things like production costs, employee salaries, travel expenses, rent, buying new equipment, utilities, amenities, entertainment, subscription fees and other living expenses. One of the biggest expenses for most creators is taxes. Your tax brackets generally depend on your income. In a country like the United States, the highest tax rate is 37%. A combination of all these expenses determines one’s ability to save and invest, consequently how much one’s net worth grows.
Other Sources Of Revenue
Nikoda generates extra income by getting sponsorship for his videos. He has promoted brands such as Epic Games, Filmora, Paldo Fun & Yum, Established Titles and many others.
